March 1 2010: Frimont SpA, the European manufacturing and distribution office for Mile-High Company, has announced a new distribution partnership for its Ice-O-Matic brand of ice makers. Under the new deal, Classeq Glass & Dishwashing Systems Ltd, the leading British manufacturer of warewashers, will distirbute the Ice-O-Matic range in the UK & Ireland.
Classeq, part of the Winterhalter Group of companies, has been successfully marketing ice machines alongside its warewashing range since 2004. The new arrangement makes Ice-O-Matic ice machines the preferred brand for Classeq Glass & Dishwashing Systems Ltd and its UK and Ireland distribution network.
Enquiries for sales, after-sales and technical support for all Ice-O-Matic products will be handled through Classeq Glass & Dishwashing Systems Ltd. Classeq’s extensive distributor network will be able to supply Ice-O-Matic units to single owner/operators and multiple operations alike.
“Classeq has developed a very successful combined product distribution strategy for ice machines and warewashers," says David Smithson, CEO of Classeq. "Ice-O-Matic offers a comprehensive range of ice machines and world-class quality craftsmanship. These are qualities that give us the potential to build on our success and increase our business significantly. We are delighted with the level of support we have been receiving and are looking forward to a long-lasting and beneficial relationship.”
“We are excited to be working with Ice-O-Matic," adds Nick Burridge, Sales Director for Classeq. "The brand is a strong partner that can supply us with the best possible equipment to complement our own product offering, along with the right technical expertise and international reach.
"Ice machines and warewashers have a natural synergy and are often purchased together. Ice-O-Matic is exactly the partner we have been looking for.”
Ice-O-Matic machines made their first appearance on the Classeq stand (N1915) at Hotelympia 2010 in London, February 28th through March 4th.
For information on the Classeq Ice-O-Matic range of ice machines, including details of your nearest stockist, call 0870 224 7288.
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About Classeq Glass & Dishwashing Systems Limited:
British manufacturer Classeq produces the UK’s leading and most popular mid-priced warewasher brand for caterers. Part of the Winterhalter Group, and ISO 9001-2000 accredited, Classeq provides unrivalled customer support through their own service division and a nationwide network of distributors, offering everything from pre-sales advice to after-sales service.
Classeq, Roebuck Way, Knowlhill, Milton Keynes MK5 8WH, U.K.
Tel: 01908 359000 Fax : 01908 359060 E-mail: sales@classeq.co.uk www.classeq.co.uk
About Ice-O-Matic, Ice-O-Matic Europe and Mile High Company:
Ice-O-Matic is a registered trademark owned by Mile-High Company, Denver, CO., USA. Ice-O-Matic Europe is the distribution organization for Mile High in Europe, organized under the auspices of Frimont SpA;
Frimont SpA is the registered trade name of the first and foremost ice machines manufacturing operation in Europe, based in Pogliano M.se, Milano, Italy.
Mile-High Company, Denver, CO., USA and Frimont SpA are both part of Scotsman Industries, Inc., the largest global manufacturer of commercial ice machines with related products including storage bins, ice and water dispensers, industrial ice machines, high-end residential ice machines, blast chillers and commercial refrigeration units.